Wednesday, October 30, 2019

Managing Organisational Strategy Essay Example | Topics and Well Written Essays - 5000 words

Managing Organisational Strategy - Essay Example According to the paper findings  the family business of Bettys and Taylors is based on the set of several values. All these values are quite clear for the employees of the firm as well from their first day at work. All the practices that are observed in the company are highly qualitative maintaining the standard of the brand and the family name behind the management of the company.As the discussion highlights most of the African makers are prone to observe huge creation development because tea hedges achieve ideal preparation age, and processing aptitudes of little producers make strides. For instance, the generation in Kenya is said to be developed by 2.3 percent on yearly basis from the amount of 236,300 tons to 304,000 tons. This period of development was estimated from 2000 to 2010. On the other hand the rate of development in Tanzania and Uganda are estimated to be 1.7 percent and 2.7 percent respectively. One of the most significant teas sending out nations in the region of A sia should better encounter minor decreases in fares that should also be in accordance with the usual developments in wage and populace that might cultivate down home utilization. For instance, we can observe the case of Indian and Indonesia that it might diminish by the rate of 2.4 percent to 150 890 tons and also some studies reveals the figures of 1.1 percent to 87 000 tons, separately.  Bettys and Taylors don't simply deal with their staff but they take care of suppliers as well.

Monday, October 28, 2019

Market structures Essay Example for Free

Market structures Essay This week was very informative and interesting for me, I have learned a lot from this week. This week has helped me in comparing various market structures and their characteristic, along with evaluating the effectiveness of competitive strategies within market structures. Furthermore, this week has helped me in determining profit-maximizing strategies based on market structure analysis. Some of the most interesting things learned were the examples of monopolistically, oligopoly and monopoly. Keeping the concepts of Monopoly, oligopoly and perfect competition straight has proven to be a real challenge. The amount of information presented is overwhelming at times. I had to step back and reread several sections repeatedly to ensure a clear understanding. The side-by-side comparisons of market structure was very helpful and presented in a manner that was clear and concise, promoting a better understanding of their differences. Monopolistically would be coffee shops there is a lot of different coffee shops in one area each coffee shops offers certain specialize different from the other shops. An oligopoly would be vet office with only a few in a certain locations. An example of monopoly market would be a telephone company that is assigned to a certain area. A monopoly is a company that rules a location but if priced to high from competitors can lose if monopoly. When firms consider profit-maximizing strategies it is important to look at the short-term and long-term processes of product output. When doing this, one needs examine the different types of competition. Any market types of competition will affect a company’s marginal revenue and marginal costs. A monopoly can control the market of certain goods or service, and a phone company is an example of this. Phone companies often are the only supplier, so they have no competition and set their prices as consumers will pay them. In a monopolistic comp etitive environment competitive strategies are constantly changing because of different goods and services hitting the market. Finally, an oligopoly environment an organization will bear in mind how its actions will affect its rivals. Many firm’s use the concepts to be successful. I was able to understand what a market economy is. I also was able to understand how a market works. A market works by an individual providing a service and in return that person would be compensated for that service. Also when someone wants a product in order to receive that product a payment is made in exchange for thus product. The chapter also goes on to discuss capitalism and socialism, I would define socialism as a society making the decision about what people want and need and how much of those products to produce, basically the society is making the decision. Capitalism I feel based on the definition stated in the text book, can be defined as when a small group of individuals have the main control over the controlling companys of products and service that are used on a daily basis. This allows them to set a price and the amount of the product or service that are available. The chapter also makes us aware of feudalism, which basically means you follow the footsteps of your predecessors, if your parents were farmers you will be a farmer, in essence following the traditions. The chapter also discusses Mercantilism, this in essence means that the government has the means and the rights to hire a non government controlled company in order to achieve the needs of the government. I did very well with the various market structures and their characteristics, but not so well with the other topics. A monopoly is the only player in their respective industry. An example of a monopoly is the local power company because you cant get power anywhere else, unless it is natural energy. An oligopoly is similar to a monopoly but there is more than one firm that dominates the market. An example of an oligopoly is the operating software for smart phones, which has two dominate players, Apple and Google. Monopolistic competition is where many companies sell basically the same product with minor differences. Perfect competition is when everyone sells the same thing, everyone has the same information, and it is easy to enter and exit into the market. I personally do not believe that an example of perfect competition exists; the closest industry may be agriculture. For firms to maximize their profits costs need to be kept low and revenues need to be boosted. Whichever route a company uses to maximize profits, it will affect both cost and revenue. For instance, if a company decides to advertise a new product, the advertising will affect cost and revenue. The price of the advertising will increase the costs of the product, but at the same time increase revenues because consumers are now aware of the product. The chapters on Monopoly Perfect Competition were as I had previously understood, and the conditions for each make sense. The development of evolving economic systems as discussed in Chapter 3 was like a history lesson review and the restatement of the three different types of businesses that exist (sole proprietorship, partnership, and corporation) a good reminder of what has been learned in prior classes. I gained some new understandings of Monopolistic Competition I had never heard the two used together before, but is a nice blend of the two market types. I didnt struggle with any of these things. What I did struggle with was the concepts, structures, and quite frankly the math surrounding Pricing and Profit Maximization in all the markets. I found it counter intuitive to my experience in business to not produce more, so as to create demand and keep pricing high, as is suggested in a Monopoly. The profit maximizing exercise was a challenge which boiled down to MR = MC is the profit maximizing rule for the monopolist. (Colander, 2010) This differs from the profit maximizing equation for Perfect Competition which is MC = MR = P but the TR and TCC graph for evaluating the best output level is perplexing and will likely take me the better part of 20 minutes to put one together myself I did enjoy this week’s team assignment. Was enjoyable writing about the new product option and th eorizing about the potential for said product. This week’s readings covered many different kinds of market structures. Starting with the basic Perfect Competition where the businesses sell the exact same product, to a monopoly that states that there is only one business that has complete control. From Monopolistic Competition which is where the businesses sell a similar product but not an identical product to the Oligopoly which is where there a few giants that control the industry. We went through all the different market structures, and there were many examples that were given to help explain the differences between the different market structures. One of the parts of the reading that I found very interesting, was on page 369, it discussed the idea of a sticky prices† This is where the idea is that if one company lowers its prices to try and gain business. The other businesses that are in competition will lower their prices too. This will prevent anyone from getting an edge on the competition. The gas prices are a perfect example of this. In Chapter 15, the cost of Welfare Cost Triangle, is discussed. The Welfare Cost Triangle is one of the many reasons that Monopolys are frowned upon by economists. It creates an untrue reflection to the cost to the society. With a monopoly the business can charge any price that they see fit and therefore it creates and unbalanced marginal cost. Chapter 3 discussed the idea that it is not just the United States Economy that is affected across the world. Many times as we are going through our lessons, and we, as a class are discussing economics, I fail to remember that there are many more markets in the world then just the United States. The chapter discusses the history of economics and how they work in the different social environments. They were very straight forward and very self explanatory. References: Colander, D. C. (2010).Economics (8th ed.). New York, NY: McGraw-Hill.

Saturday, October 26, 2019

Classification of Beer :: Classification Essays Beer Alcohol Essays

Classification of Beer What's more refreshing on a hot summer day than a nice cold beer? Or how about drinking a nice cold one with some buddies after work at a local bar, sound nice doesn?t it? Beer has been around for many years and will probably be around for many more. A beer is any variety of alcoholic beverages produced by the fermentation of starchy material derived from grains or other plant sources. The production of beer and some other alcoholic beverages is often called brewing. Most every culture has there own tradition and the own take on beer, thus producing many different styles and variations. Simply put, a beer style is a label given to a beer that describes its overall character and often times its origin. It's a name badge that has been achieved over many centuries of brewing, trial and error, marketing, and consumer acceptance. There are many different types of beer, each of which is said to belong to a particular style. A beer's style is a label that describes the overall flavour and often the origin of a beer, according to a system that has evolved by trial and error over many centuries. According to the type of yeast that is used in the beer's fermentation process, most beer styles fall into one of two large families: ale or lager. Beers that blend the characteristics of ales and lagers are referred to as hybrids. An ale is any beer that is brewed using only top-fermenting yeasts, and typically at higher temperatures than lager yeast. Because ale yeasts cannot fully ferment some sugars, they produce esters in addition to alcohol, and the result is a more flavourful beer with a slightly "flowery" or "fruity" aroma resembling but not limited to apple, pear, pineapple, grass, hay, plum or prune. Stylistic differences among ales are more varied than those found among lagers, and many ale styles are difficult to categorize. Top-fermented beers, particularly popular in the British Isles, include barley wine, bitter, pale ale, porter, and stout. Stylistic differences among top-fermented beers are decidedly more varied than those found among bottom-fermented beers and many beer styles are difficult to categorize. California Common beer, for example, is produced using a lager yeast at ale temperatures. Wheat beers are often produced using an ale yeast and then lagered, sometimes with a lager yeast. Lam bics employ wild yeasts and bacteria, naturally-occurring in the Payottenland region of Belgium.

Thursday, October 24, 2019

Dabur Brand Revie

The brand name Dabur is derived from the words ‘Da' for ‘Daktar’ or ‘Doctor’ and ‘bur' from Burman. From those humble beginnings, the company has grown into India's leading manufacturer of consumer healthcare, personal care and food products. Over its 125 years of existence, the Dabur brand has stood for goodness through a natural lifestyle. An umbrella name for a variety of products, ranging from hair care to honey, Dabur has consistently ranked among India’s top brands. Its brands are built on the foundation of trust that a Dabur offering will never cause anyone slightest of harm.The trust levels that this brand enjoys are phenomenally high. Dabur had a turnover of approximately US$ 750 Million (Rs. 3390. 9 Crore FY 09-10) ;amp; Market Capitalisation of over US$ 3. 5 Billion (Rs 15500 Crore), Ner income of : (INR) 425 Crore (2008-09)with brands like Dabur Amla, Dabur Chyawanprash, Vatika, Hajmola and Real. The company has kept an eye on new generations of customers with a range of products that cater to a modern lifestyle, while managing not to alienate earlier generations of loyal customers. The company's growth rate rose from 10% to 40% Dabur Foods, a subsidiary of Dabur India is expecting to grow at 25%.Its brands of juices, namely, Real and Active, together make it the market leader in the Fruit Juice Category Value: Mass market value For money The brand trunaround† why? Overall slow down in FMCG Stiff competition To target young india – largest consumer Modernize old brand equity-â€Å" intangible asset† Dabur also has reinvented the mother logo Enter new category; innovate offerings Repositioning as FMCG company Moved away from Umbrella branding strategy Retaining Dabur as corporate brand identity Dabur’s New Brand Architecture 5 Power Brands Umbrella brand for juice and other foods; aimed at p market consumer Product to be launched is Lemon Juice: Branded fruit beverage market in I ndia is estimated to be worth Rs. 1,200 crore (nectars, drinks and juices combined)The fruit drink market Juice accounts 30%,Nectar:10%, Fruit drinks:60% COMPETITIVE ANALYSIS Pepsi co: Nimbooz has grown 29% Coca Cola : Minute Maid Nimbu Fresh- pulp based drink Parle : LMN this has grown 30% Market size of Lemon Juice in India in Organized sector: The unpackaged nimbu paani market in India is very large; to put it in perspective, it is twice the size of the total carbonated soft drinks industry. India’s Parle Agro, the name behind the LMN brand which launched a year ago, has outperformed the market growing 30 per cent. Of the 600m-case juice market, lemon juice drinks have a 44 per cent share. According to an industry report 120bn litres of beverages are consumed annually in India with 55 per cent of sales of Indian soft drinks during the summer months of March to May, and companies are keen to maximise growth in this season.If next year’s summer is as hot as this one, a nimbu paani drink or three will definitely be in order Target market: 1) Primary and secondary market SEC A and SEC B * Recreational * Fitness * Health Lifestyle * Sports Primary Market: * Teens – More experimental * Youth – Experimental and more buying power Working People who travels a lot * Secondary Market Secondary market: Travel Industry – Airlines, Railways and Local Transport Systems ,Recreational – Movie Theatres, Malls, Amusement Parks, school, collages, hotels, restaurants Market Segmentation: * Metropolitan Cities, major cities of the states, and towns. * Density of Area: Urban, Semi-urban, Rural. Climate: Tropical * Age – 8 and above * Users perceive Lemon juice as a healthy drink. * Users drink fruit juice as a refreshing alternative to carbonated drinks.Users willingly spend on products related to health and lifestyle. Users enjoy Lemon juice not only as a means of healthy life, but as an intrinsically enjoyable Marketing strategy of Dabur: Dabur should reinforce the authentic â€Å"homemade† taste through aggressive marketing campaigns and have tried to appeal to the increasingly health-conscious Indian consumer by making them without artificial ingredients. Product Type: lomon Juice Features: Lemon Juice is a 100 percent Lemon juice which will be produced and marketed by the Dabur ltd. Brand Name: Lemon Juice Product Life Cycle: Our product lie in introduction period Low sales * High costs per customer * Negative profits * Innovator customers * Few competitors Objective: to create awareness and trial * Offer a basic product * Price at cost-plus * Selective distribution * Awareness – dealers and early adopters * Induce trial via heavy sales promotion * Place Distribution Channel Product location availability Modes of transportation * Pricing Provide Lucrative discounts, deals and schemes Adopt sales oriented objective Have one price policy [email  protected] 8 Rs/ 200Ml * Promotion Promotiona l Tactics Provide free samples in the market for the brand awareness Advertising:To our target audience by using the message showing a glass full of Lemon juice â€Å"Drink this much every day â€Å" Tie up promotional strategy with: PVR, In film advertising Hero Honda: Hero Honda Motors Limited, based in Delhi, India is a joint venture between the Hero Group of India and Honda of Japan[2][3] It has been referred to as the world's biggest manufacturer of 2-wheeled motorized vehicles since 2001, when it produced 1. 3 million motorbikes in a single year. During the fiscal year 2008-09, the company has sold 3. 28 million bikes and the net profit of the company stood at Rs. 1281. 7 crore, up 32% from the previous fiscal year. verification needed][3] Hero Honda has been the largest two wheeler company in the world for nine consecutive years. The company had a market share of 41. 35% in the year 2008-2009 and over a 25 year span it has crossed the 15 million unit milestone. Hero Honda s ells more two wheelers than the second, third and fourth placed two-wheeler companies put together. [4] The company's most popular model is the Hero Honda Splendor, which is the world's largest-selling motorcycle, selling more than one million units per year Hero† is the brand name used by the Munjal brothers for their flagship company Hero Cycles Ltd.A joint venture between the Hero Group and Honda Motor Company was established in 1984 as the Hero Honda company,India. During the 1980s, the company introduced motorcycles that were popular in India for their fuel economy and low cost. A popular advertising campaign based on the slogan ‘Fill it – Shut it – Forget it' that emphasised the motorcycle's fuel efficiency helped the company grow at a double-digit pace since inception. Hero Honda has three manufacturing facilities based at Dharuhera and Gurgaon in Haryana and at Haridwar in Uttarakhand.These plants together are capable of churning out 3. 9 million bi kes per year. [citation needed] Hero Honda's has a large sales and service network with over 3,000 dealerships and service points across India. Hero Honda's customer loyalty program,[clarification needed] the Hero Honda Passport Program, claims to be one of the largest programs of its kind in the world with over 3 million members Launch of New Prodcut: Honda Cart: A three Wheeler Cart will be a . 75 ton truck in the commercial vehicle segment which is dominated by large trucks. It can be called India's next generation mini truck .The sub one ton loads were transported by the three wheeler goods carriers. Although the quality and performance of these three wheelers are less than desirable there was still huge demand for these vehicles. It is this market where TATA Ace is the only leading competitor . It is the transportation at the † last mile† market that Ace has captured. Honda Cart will have all the qualities of a winner. It will be cute, the engine would be good inter ms of mileage and performance, the comfort factor can very much there and more over it is a Truck and not an Auto.Priced competitively at 2. 00 lakh to 2. 20 lakh, which is below Ace is a value proposition that no one can refuse. The brand will launched at a point where there was a need for transportation of good speedily and conveniently and in a cost effective manner. Need for the Honda Cart: Honda Cart will be cost-effective means for local transport of small cargo in the long run. Previously, customers had to incur additional charges by renting vehicles with a much larger payload for small cargo movements. Due to pradhan mantri gramin sadak yojana , Road onnectivity is expected to greatly improve in rural areas ?It is envisaged that higher tonnages vehicles will be not allowed in cities ?In both the cases, all last mile distributing will be covered by large vehicles ?The exciting production in this category is cumbersome , coupled with safety, pollution ;amp; comfort etc.. issue s Market Research : To understand the potential customer better. It found that there were two types of customers for Honda Cart : cost sensitive customers, and others who valued return on investment (ROI).The company targeted ROI customers who were willing to pay a higher price but wanted low operating costs. Comparative analysis :The Honda Cart would provide excellent economy with oil change required only for every 10,000 km when compared to three wheelers which required it for every 2,500 km. Evne TATA ACE required at every 9,000KM. The vehicle traveled at a top speed of 70 km per hour and had a mileage of 20 km per liter with a high payload capacity in compare to TATA ACE which has speed of 65 km per hour and 18km per liter as mileage. This enabled the owners to make more trips in less time.Bajaj Auto, Force Motors, Eicher, Piaggio and Ashok Leyland are very much on their way to entering the one-ton four-wheeler space. † The official further added, â€Å"Players like Eiche r and Swaraj Mazda, which are already present in the 1. 5-ton truck space, will now shift their focus to one ton. † Product: Honda Cart. PLC- Entry stage. Brand Name: Honda Cart Price: 2. 00Lakh-2. 20Lakhs Place : Tier II and III cities. Rural and semi urban. Promotion: The company could offer a range of additional accessories such as vehicle protection system, music systems and even Ganesha idols.Apart from the hygiene quality Honda will also look at the aspects of delight and value enhancers * Giving one Honda cart in free in large villages and in big town give one Honda cart per free per 5 km sq feet area to goods carrier * Reduce pollutants as compared to 3 wheeler from 21 % to 40% Market scenario: TATA ACE has captured 65% of the small commercial vechile segment Target Segment: The target segment are those who want to upgrade from these three wheelers and one who carry/ upload tons of goods

Wednesday, October 23, 2019

Economic constraints Essay

As part of my applied business GCSE, I have been asked to compare two different companies. The two companies I am going to compare are Nike and McDonald’s. Nike is an LTD, while McDonald’s is a franchise. At the end of this course I aim to get a better understanding of how businesses run.  The business location (McDonalds)  Most of McDonald’s earliest restaurants were opened in the UK during the 1970s, many customers were willing to travel miles to visit them. This specific McDoands is located in archway (N19) McDonald’s believe that their customer convience & research are the things that drive force behind McDonald’s restaurants and locations. Such development has led to new McDonald’s in sites as varied as cross-channel ferries, a bowling alley and London’s former County Hall. The Company is committed to responsible growth, and works closely with local planning officers and community groups when developing a new restaurant. When McDonalds decide to open a new restaurant, it is considered as a long-term proposition. For McDonalds, local knowledge is a key factor to choosing new locations. McDonald’s relies on discussions with local managers who are involved at the grass roots level with their local communities.  Key customers & competitors. (McDonalds)  McDonald’s are one of the leading providers of quick service food globally. In the UK, the company has 1,250 restaurants – around 500 of which are franchised operations. Seen as how McDonalds are a very big and successful franchise, they are bound to have competitors such as:McDonald’s are one of the only franchises to have a goal of no more than two complaints per restaurant per month. Using Business Objects to spot problems early, such as staffing levels, some 500 stores have achieved zero complaints for more than two months. In McDonalds, customer service is improved by information from the three â€Å"Mystery Shopper† visits to each restaurant monthly. This information includes, amongst other criteria, whether or not there was a friendly greeting, whether the server was wearing a name badge, as well as the overall cleanliness of the restaurant.  Some of McDonald’s external influences may affect the way that the business is managed and run. For example, if there were complaints being made about the level of pay for its workers then McDonald’s might have to respond to this. Even though it could be argued that the workers demands are not an external influence the company would still face pressure to make judgments about the nature of its decision-making.  The business location (Nike) Nike are known worldwide and have many stores throughout different countries, these include of:  Austria, Belgium, Croatia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Israel, Italy, Netherlands, Norway, Poland, Portugal, Russian federation, Slovakia, Slovenia, South Africa, Spain, Sweden, Switzerland, Turkey, UK and Ireland.  In Nike’s case, it is very important that all of their locations suit to their liking because Nike aims to get out of their store locations including, profit and popularity. Before building a new store, Nike may need to take into account the following factor.

Tuesday, October 22, 2019

The Road to PPB The Stages of Budgetary Reform

The Road to PPB The Stages of Budgetary Reform In his article â€Å"The Road to PPB: The Stages of Budgetary Reform† (1966), Allen Schick focuses on the aspects of the effective budgetary reform which could provide the significant positive changes in relation to national budgeting and the role of government in the process.Advertising We will write a custom critical writing sample on The Road to PPB: The Stages of Budgetary Reform specifically for you for only $16.05 $11/page Learn More However, instead of discussing the innovative approaches to budgeting, Schick pays attention to the previous strategies used to reform the budgeting system in the country. The author states that earlier the government used rather developed approaches to budgeting with references to effective planning and management of the changes in the system. Schick’s work contributes to the filed of public administration with references to discussing the budgetary reform as one of the major government’s functions an d presenting the procedure as the influential reform related to the public sector (Shafritz Hyde, 2011, p. 217-232). The aspects of the American federalism are discussed in the work â€Å"The American System† written by Morton Grodzins in 1966. Grodzins states that the government could perform more effectively in the situation of sharing the government’s functions within all the government’s levels and departments. This specific approach to regulating the American federal system could contribute to responding to the national and local interests as well as to creating the concept of New Federalism which is shared today in relation to public administration. The work by Grodzins is significant to conclude about the current involvement of the government in public administration in comparison with the previous periods (Shafritz Hyde, 2011, p. 233-237). Today, the progress of public administration principles is closely connected with the development of new forms of organizations relying on modern government, cooperation between companies, and avoidance of bureaucratic methods (Cox, Buck, Morgan, 2010, p. 157). The prediction of these processes is provided in the work â€Å"Organizations of the Future† (1967) by Warren Bennis.Advertising Looking for critical writing on communications media? Let's see if we can help you! Get your first paper with 15% OFF Learn More The author concentrates on the processes which led to the decline of bureaucratic methods in regulating the work of organizations and tries to determine the principles according to which organizations could develop in the future. Bennis pays attention to the usage of innovative technologies, focus on changes and reformation and changes in the management of companies which are expected to become larger and more complex in their organization. Furthermore, the author states that the organizations of the future are more flexible in their structures and fun ctions because of depending on integration, collaboration, and partnership (Shafritz Hyde, 2011, p. 238-249). The contribution of the article written by Bennis in 1967 to the modern study of public administration is significant because of predicting the factors which are important today for the progress of organizations and their relations with public administration. Yehezkel Dror published the article â€Å"Policy Analysts: A New Professional Role in Government Service† in 1967, but it is still useful to discuss the role of policy analysis in the filed of public administration because the author was the first researcher who focused on the importance of combing the approaches typical for economics and methods of quantitative analysis in the context of public administration development. In his article, Dror focuses on the policy analysis of public administration’s decisions and strategies as the effective tool to improve the field of public administration and other ser vices provided by the government (Shafritz Hyde, 2011, p. 250-257). As a result, today the policy analysis discussed by the author is the procedure studied and followed in the field of public administration. References Cox, R., Buck, S., Morgan, B. (2010). Public administration in theory and practice. USA: Pearson.Advertising We will write a custom critical writing sample on The Road to PPB: The Stages of Budgetary Reform specifically for you for only $16.05 $11/page Learn More Shafritz, J., Hyde, A. (2011). Classics of public administration. USA: Wadsworth Publishing Company.

Monday, October 21, 2019

A World Not Neatly Divided Example

A World Not Neatly Divided Example A World Not Neatly Divided – Book Report/Review Example A World Not Neatly Divided Analysis: A World Not Neatly Divided is a well written essay by Amartya Sen in which the has discussed the idea that world is divided into different cultural diversities and civilizations. Sen has highlighted the fact that this man-made division is made on the basis of culture and civilization which are not the only components on which a separation line can be marked. Every civilization and culture has its roots deeply attached to another one. To prove his stance, Sen has stated the example of cultural diversity in India with the examples of emperors like Akbar and Aurangzeb. India is a culturally diverse country with different religious groups but still Muslims are considered as minorities in the region despite their presence in a large number. These man-made divisions are responsible for creating discrimination and hostile attitude towards one another. The process of establishing world peace can be disharmonized if we continued to expand this separation o n the basis of different elements. I agree with the author’s point that we can come over different conflicts which are based on race, religion, cast and other differences by realizing the fact that nationalism and humanity are fundamental elements in establishing peaceful relations with other neighboring countries. This essay represents an organized approach on author’s argumentative points. The author lacks the ability to influence the minds of the readers. According to me classification of people on the basis of different elements always leads to series of conflicts and issues but we humans tend to do it over and over again. We cannot classify a person or a nation on the basis of just one element. We need to see how many elements are there which makes a country different and rich in diversity. Here I can relate the example of a country like United States which holds different cultures and different nationalities and despite this diversity; America has maintained peac e and harmony within its society among all the groups. The groups of elements are responsible for the classification however we cannot blame a single component for this separation. Here we can give the example of America, where bilingualism is considered as an opportunity for the non-English speakers to learn English in order to integrate themselves in American Culture (Robert Gracia). Sometimes, cultural diversity can bring the nations or the groups together to understand each other in a better way and to make their learning from one another. Work Cited:Gracia, R. Bilingual Education Means Equal Opportunity. New York Times (1989) Retrieved from nytimes.com/1989/08/18/opinion/l-bilingual-education-means-equal-opportunity-513289.html?src=pm on April 24th 2012Sen, A. A World Not Neatly Divided. New York Times (2001) Retrieved from nytimes.com/2001/11/23/opinion/a-world-not-neatly-divided.html on April 24th 2012

Sunday, October 20, 2019

How employer branding will help you hire the best and the brightest

How employer branding will help you hire the best and the brightest Most companies today are keenly aware of the strategic importance of having a well-developed, clearly defined, and easily identifiable company brand and industry-differentiating brand strategy (if they’re not, they likely won’t be around for long anyway. But how much time does you and your organization devote to focusing on employer branding?Chances are, the answer is not nearly enough, and you might not even be fully aware of how it’s impacting talent recruitment and retention in your company. The truth is, company branding is just one side of the branding coin- your team should also have an employer branding strategy that helps you attract and keep top-tier talent in your industry.Essentially, employer branding refers to how your company is viewed as a potential employer. It goes a long way towards ensuring that you have a steady supply of passive and active candidate talent in your HR pipeline at all times, which is mission critical when you have key open posi tions in your company and when you’re pursuing aggressive growth or new initiatives that require staffing changes.A positive employer brand is often a key determinant when a potential candidate is deciding whether or not to consider joining your team. If your industry is crowded with aggressive companies that are clamoring for top talent, what makes your company an attractive option? How does your organization stand out from and rise above the industry traffic and noise? What is your current employer brand like, and how do you envision its growth and evolution?Confronting these questions should be a top priority for your HR department if it’s serious about impactful employer brand development. Not only will it make your team’s recruitment strategies more fruitful and effective, it will also help your team do more with less by freeing up time and resources normally spent on pursuing potential candidates and clumsy recruitment advertising- having an effective empl oyer brand means candidates will seek you out for opportunities, not vice versa.hbspt.cta.load(2785852, '9e52c197-5b5b-45e6-af34-d56403f973c5', {});Now that you’re keenly aware of the importance and value of employer branding, consider using the following strategies for developing your company’s brand.Define your purposeFor many companies effective employer branding starts at its mission statement, which encapsulates what your company believes in and is striving towards achieving. It then builds from there. Today’s job candidates care about more than salaries and perks- they want to know that the goals and beliefs of the companies they choose to work for and devote their time to align with their own. Make sure that your company shares its mission and values loud and proud, and that they’re well-known throughout the industry and clearly defined for prospective employees whenever a job posting is made available. Make sure it’s both meaningful and imp actful, and that it passes the jargon detectors- today’s candidates are too savvy to fall for half-baked and half-hearted mission statements filled with hollow corporate-speak.Mean what you sayYour company needs to demonstrate that it actually upholds the values it says it believes in. An effective employer brand not only has a strong and clear message, it’s also backed up by actual proof. Does your company espouse effusive support of a specific charitable cause or environmental initiative for example? If so, back it up with actual proof that you’re making a difference, and it will really resonate across your industry and with potential employees who believe in those causes. Remember, we’re living in a visual information age, so videos and photos of your efforts on your website and across social media will have a real impact.Make community a priorityToday’s job candidates don’t want to join a faceless corporate monolith and simply clock in e ach day to earn a paycheck. The truth is, we’re spending more raw hours working than ever before. Most of us want to devote that time to a company that believes in being inclusive and fostering a sense of real community. Make sure that it’s apparent that this is a priority for your organization across all outward-facing resources- from websites to social media and everything in-between.Show that you’re listeningAn effective employer brand is not a static â€Å"one a done† effort. In truth, it’s much more like a living thing- it learns, grows, and evolves as times change, cultures shift, and industry norms progress. This means listening to what others have to say about your company; responding to positive praise, negative thoughts, and constructive criticism; and using this valuable feedback to constantly improve.Make sure your brand never gathers dust or becomes known as the â€Å"stodgy dinosaur† in your industry. Today’s top talent, particularly younger recruits, tend to seek out progressive, industry-leading companies that care about what they have to say and embrace cutting-edge growth and meaningful change. Bottom line: make sure your brand perspective is that of a company that listens in an effort to lead the way in its industry, not one that’s fumbling and struggling just to keep up.Value your employeesCandidates want to know that if and when they join your team, they’ll be valued members of your organization and will continue to be important and valued over time. Your Employee Value Proposition (EVP; the combination of policies, programs, and benefits that you offer to those who join your team) should be a key component of your employer branding strategy and should be clear to potential candidates at all stages of your HR pipeline.Are you ready to focus on taking your company’s employer brand to the next level in an effort to recruit and retain the very best available talent? Use the advice and strategies presented here to make effective branding changes that will have a positive impact across your organization. Good luck!

Saturday, October 19, 2019

Service operations management Essay Example | Topics and Well Written Essays - 1750 words

Service operations management - Essay Example The service sector poses tough competition to the conventional manufacturing industrial sector. The service operations management in the business process outsourcing (BPO) industry nurtures millions of jobs throughout the world. Many companies from the developed nations have outsourced their operations to other locations with benefits of low cost labor, lower investment in infrastructure and technology and employees with good skills and competencies. The BPO industry that serves organizations at other locations has emerged as global competitor for other industries in the manufacturing, service and public sectors in terms of revenues generated, profits made and costs saved, and work dynamics. An evaluation of services operations management in the BPO sector has been undertaken in order to understand various dimensions attached services operations management in this sector. The immense success recorded by the BPO industry has attracted many researchers from all over the world to study and understand business management; these cases are also examples of many management studies. The success of service delivery by companies from different locations in the world occupies much of management literature and research conducted during the previous two decades. This report will be based on Haskett’s (1987) review that provides basic framework for construction of service operations on integrated functions, strategic service vision, inner-directed vision, quality, information and technology. Transferring business operations from one location to other is highly challenging and requires special skills and competencies in terms of the five main management functions, planning, organizing, leading, coordinating and controlling. These five core functions are achieved through strategic planning and management; effective leadership; technology and skills; and human resources management. In general, these functions seem quite similar to any other

Virgin Group Lab Report Example | Topics and Well Written Essays - 1500 words

Virgin Group - Lab Report Example This profile majors in different areas, most of which will help in understanding the factors behind Virgin’s success. Purposely, it will provide a detailed analysis of the marketing strategies adopted by the group. In this part, the paper will give an elaboration of the pricing policy and other strategies like employee training. Further, the paper will focus on organization culture prevailing. This will include the behavior and values the group considers worth. Lastly, this report will provide a detailed analysis of the motivation the company gives to the employee hence the evident success. As it will be evident in the report, employee motivation is a key factor in Virgin Group and a determinant in the overall job of every individual employee. Richard Branson’s Profile Born in 1950, biographers document Richard Branson as one of those entrepreneurs who have realized success at a young age. As a real risk taker, Branson incepted Virgin Group at the age of 20 years. Howev er, unlike the expectations of many, he realized his goals. Worth noting, the success attribute to the group did not just happen majestically, but took the effort of the entrepreneur, through his learned skills. A common question is how this happen. Nevertheless, the platform and sequence of events and timing he had help us understand the source of success. As he initiated the group, Branson believe that in order to build one’s daily decisions and actions, it is important to belief (Branson, 2012). This is because every belief determines the action taken by an individual. On the same, it is through belief that individuals run away from actions whenever they realize an obstacle on their way. On the contrary, the entrepreneur believed that everything is achievable. From such an understanding, he used his excellent communication skill to reach out to people and sought ideas to develop his towards the goal he had. In summary, the major skills possessed by Branson that helped him meet his goals included being an optimistic thinker, which to scholars is more of an asset, a defined vision with the desire to take charge, and his drive and persistence despite challenges, which help to explain the self-motivation in him (Branson, 2012). Marketing strategies Marketing strategies contribute extensively to the results an organization realizes. As evaluation of every potential client within reach, Virgin Group has a good marketing strategy to remain competitive. It has pricing policies whereby every customer has available service in accordance to the need and affordability. It runs promotional activities and advertisements to create awareness of its available services thus increasing market share and customer base. Its distribution is widely spread all over the world by establishing outlets to reach its diverse and widely spread customers. This group has well trained employees and practices continuous training for its staff. Its services are of high quality, and they focus on each customer segment. The group is consistent in scanning the business environment. It identifies its strength and weaknesses in the business process. This helps it correct the weakness by finding out the most suitable solution. On analyzing any opportunity and/or threat within the external marketing environment, it strategizes on how to grab the present opportunity and respond to the threat (Ferrell and

Friday, October 18, 2019

South Korea's governmental tourism marketing communication strategy Essay

South Korea's governmental tourism marketing communication strategy - Essay Example Although a huge set of the government has applied marketing strategies. It still has not been possible to set the tourism industry of South Korea on a steady and continuous growth path, although there has been a huge increase in the number of inbound tourists and amount of revenues generating from this sector in recent times compared to two-three decades ago. The growth trends of tourist volume and revenues have always been fluctuating. Hence, this paper makes an attempt to examine the governmental marketing communication strategies by evaluating the opportunities they provide and the challenges they face. After evaluating the current marketing strategies this paper also provides some recommendation for future marketing communication strategy so that more tourists visit the nation in coming years. Tourism is one of the largest industries in the world. In most of the countries it belongs to the top three industries. It has become one of the fastest growing sectors and one of the key drivers of the economies. It provides huge number of employment also. Tourism in any country is influenced by a number of factors like demographical conditions, several social issues, some political drivers like General Agreement on Trades and Tariffs (GATT), agreements on forming several trade blocks, globalization, redrawing of political map, aspects of safety, security, risk factors, climatic conditions, efficiency of human resource elements of the tourism industry, new forms of tourisms, changing pattern of tourism products and so on. Some of these factors can be controlled while some others are beyond any control. Apart from all of these factors, there exists one vital factor to enhance the attractiveness of a place as a tourist destination. It is an appropriate marketing communication strategy, which plays a vital role in increasing the flow of tourists to a certain place. It could be that a particular place possesses immense natural

Alcoholics Anymous Essay Example | Topics and Well Written Essays - 500 words

Alcoholics Anymous - Essay Example The group also aims to provide an atmosphere where individuals do not receive judgment for their alcohol problems or any mistakes they made in their lives. The goals are to change the mindset of the individuals and their way of thinking towards life. As mentioned above, the group aims to reduce the number of individuals suffering from alcoholism. The group is successful as it began with less than five members and now there are three different groups, with each one consisting of ten members. Furthermore, in the early days of the group, the program was male dominated. However, there are now females joining the program. The group also has many testimonies from members who acknowledge the way the group has helped them stay sober. The facilitators have similar leadership styles in the sense that they do not try to stamp their authority on the group. Their role is simply to modulate the process and ensure that the meetings take place systematically. The facilitators also have a motivational role and attempt to encourage, empathize and give suggestions to members of the group. The group has control over the direction each session takes, as they decide which aspect of the program they want to discuss. The therapeutic interactions can be seen between the facilitators and the individuals recovering from alcoholism. There is a therapeutic interpersonal relationship as the facilitators provide support psychologically for the members. There is also therapeutic communication as the facilitators respond to each patient differently. 6. Did you see any negative behaviors in your group? If so, explain their behaviors and the reactions from other members and facilitators. (For example someone who demoralizes others, someone who says nothing, or someone who completely monopolizes the group). There were no negative behaviors in the

Thursday, October 17, 2019

Ec3002 Essay Example | Topics and Well Written Essays - 1500 words

Ec3002 - Essay Example in several distinct ways: they increase the flow of Foreign Direct Investments, speed up the internationalization of knowledge transfer, improve and increase international trade and globalize R&D activities. Generally, a multinational enterprise â€Å"that engages in foreign direct investment (FDI) and owns or, in some way, controls value-added activities in more than one country† (Dunning & Lundan 3). This definition, however, is subject to considerable criticism, for scholars in economic studies seek to distinguish between multinational enterprises that participate in â€Å"foreign-owned production and those that have increased overseas commitments† (Dunning & Lundan 3). Nevertheless, these deviations in the definition of multinational enterprises does not have anything to do with the role which MNEs play in the processes of globalization. It would be fair to say that MNEs have already turned into the essential components of the daily economic routine. MNEs play one of the dominant roles in competitive markets and are not the last drivers of globalization in the world. MNEs increase and speed up globalization via increased foreign direct investments (FDI), increased know ledge transfer, growth of the international trade, and internationalization of R&D activities. Foreign direct investments (FDI) have already become an essential feature of the deepening economic globalization. The integration of global markets and the growing number of MNEs reflect in ever rising FDI flows (Markusen & Venables 185). The second half of the 1980s was marked with the rapid advancement of the international FDI opportunities which, obviously, became the starting point of what we currently know as globalization (Markusen & Venables 186). During the six consecutive years, the worldwide stocks of FDI almost doubled and continued to grow during the 1990s (Markusen & Venables 187). Such increase in FDI is easy to explain by the growing number of MNEs, which seek to invest their resources

Motivating Arab Americans to Participate in Politics Article

Motivating Arab Americans to Participate in Politics - Article Example Susana Dabaja was the first Arab American to be elected as the president of the City Council of Dearborn City in Michigan. It was in January 2014 that Susana Dabaja and her other fellow Arab Americans i.e. David Bazzy, Robert Abraham and Mike Sareini made the majority of the 7 seat city Council of Dearborn (Elian). In the year 2013, the highest volume of Arab American candidates was seen running the local offices which were never ever seen before in the history of America, thereby breaking ground in their own respective cities in the struggle to win the right to the â€Å"chair†. Currently, Arab Americans who are running offices in Dearborn City Council include Susan Dabaja - who is the president of the Council, Rose Hykel - who holds the position of the tax collector since the year 1997, Robert Alex Abraham who is also serving at the Council from year 2002 and Mike Sareini who is a Councilman. According to the statistics, it can be seen that the number of Arab Americans involved in politics and running offices has drastically increased over the years. If we look through the number of Arab American running offices we can observe that they are quite less in number than the other ethnic groups present in America. The ratio of Arab Americans in American politics is less than many of the other ethnic group’s interests in the American politics. Although the number of Arab Americans has drastically increased after the Iraq War still it is less than many other groups. Therefore there is a need of motivating the Arab Americans to actively take part in politics or at least learn the importance of their vote so that their respective ethnic group is not deprived of their rights.

Wednesday, October 16, 2019

Ec3002 Essay Example | Topics and Well Written Essays - 1500 words

Ec3002 - Essay Example in several distinct ways: they increase the flow of Foreign Direct Investments, speed up the internationalization of knowledge transfer, improve and increase international trade and globalize R&D activities. Generally, a multinational enterprise â€Å"that engages in foreign direct investment (FDI) and owns or, in some way, controls value-added activities in more than one country† (Dunning & Lundan 3). This definition, however, is subject to considerable criticism, for scholars in economic studies seek to distinguish between multinational enterprises that participate in â€Å"foreign-owned production and those that have increased overseas commitments† (Dunning & Lundan 3). Nevertheless, these deviations in the definition of multinational enterprises does not have anything to do with the role which MNEs play in the processes of globalization. It would be fair to say that MNEs have already turned into the essential components of the daily economic routine. MNEs play one of the dominant roles in competitive markets and are not the last drivers of globalization in the world. MNEs increase and speed up globalization via increased foreign direct investments (FDI), increased know ledge transfer, growth of the international trade, and internationalization of R&D activities. Foreign direct investments (FDI) have already become an essential feature of the deepening economic globalization. The integration of global markets and the growing number of MNEs reflect in ever rising FDI flows (Markusen & Venables 185). The second half of the 1980s was marked with the rapid advancement of the international FDI opportunities which, obviously, became the starting point of what we currently know as globalization (Markusen & Venables 186). During the six consecutive years, the worldwide stocks of FDI almost doubled and continued to grow during the 1990s (Markusen & Venables 187). Such increase in FDI is easy to explain by the growing number of MNEs, which seek to invest their resources

Tuesday, October 15, 2019

Case analysis Assignment Example | Topics and Well Written Essays - 1000 words

Case analysis - Assignment Example Hence a negative effect could be witnessed. "Where there is a will, there is a way". Macy's can definitely recover from this downward trend. It is the effective management practices that play a vital role. A firm's performance solely depends on the strategies followed by the management. Nothing is permanent in the world except the word itself. Failures are the stepping stones for success. They are cyclic process. If a firm is not moving well today then it does not mean that till the end the same trend will continue. Innovations and initiatives will make a difference. So, planned first order and second order changes should be made. Hence the downward spiral for the departmental stores will not continue. 5. STEPS TO INCREASE SALES AND CUSTOMER TRAFFIC Higher the customer satisfaction, greater is the profit. Some of the steps include: Perform market research through the firm's market intelligence team to know about the customer's attitude, tastes and preferences. Find out the prospects and set the store there. Get frequent feedback from the customers. Develop a good rapport with the employees and keep them motivated and satisfied. Deliver good quality products, services and offers to customers. Today the people are quality conscious and not cost conscious. Provide training to the employees. Develop a standard mission and vision for the organization. Plan the strategies perfectly and convey it clearly to the employees. Make changes only if is really needed and seek the aid of the change agent. Make planned changes and not unplanned changes. Make both first and second order changes carefully. Make it only if there is a real need for it. Adopt strong marketing techniques. If the customers are satisfied then word of mouth would be effective. Maintain a good reserves and surplus level. Adopt either focus or differentiation strategy. Develop a strong competitive advantage. References http://www.nytimes.com/2008/02/07/business/07macys.htmlscp=1&sq=macy%27s&st=nyt http://seattletimes.nwsource.com/html/businesstechnology/2004168802_macys07.html http://www.politicalgateway.com/news/read/129108 http://www.upi.com/NewsTrack/Business/2008/02/06/macys_may_consolidate_office_staff/5199/

Monday, October 14, 2019

World Literature Essay Example for Free

World Literature Essay Flaubert’s Madame Bovary was published to critical acclaim and public scandal during Second Empire France (1852–1870). Government censors cited the novel for offending public morality and religion, though prosecution and defense both acknowledged the artist’s achievement. Flaubert was tried and acquitted for a compelling portrait of his heroine’s unhappy marriage, adulterous love affairs, financial ruin, and suicide. The creation of a powerful and profoundly conflicted male imagination, Emma Rouault Bovary is a polarizing figure. She embodies yet challenges archetypal images of women (virgin/mother, madonna/whore, angel/siren) arising from male experience. She calls into question education, marriage, and motherhood, institutions that inculcate these dichotomous views of women. Thomas Manns Death in Venice opens, like Flaubert’s Madame Bovary, on the scene of Aschenbachs creative composure shattered by an unfamiliar nervous excitement. As Aschenbachs mind spins unproductively, we sense immediately that Venice itself will be ultimately just a picturesque exterior, the backdrop to a story whose cardinal events belong to a mental world– to what Mann called â€Å"reality as an operation of the psyche† (Mann 29). Thomas Mann has spared no allusion to suggest that the hero of the story resembles its author at least with regard to his literary production. Yet Aschenbach is said to have achieved in earnest the classical style befitting a conqueror of the abyss the very style which Flaubert parodies in telling the tragic story of Madame Bovarys disillusion and downfall. The societal scandal of Madame Bovary is as remote now as the asceticism of the spirit practiced by Flaubert and Mann, who seem almost self indulgent. Emma seems as boisterous as Aschenbach. With these heroes the novel enters the realm of inactivity, where the protagonists are bored, but the reader is not. Poor Emma, destroyed by usury rather than love, is so vital that her stupidities do not matter. A much more than average sensual woman, her capacity for life and love is what moves us to admire her, and even to love her, since like Flaubert himself we find ourselves in her. Why is Emma so unlucky? If it can go wrong, it will go wrong for her. Flaubert, like some of the ancients, believed there were no accidents. Ethos is the daimon, your character is your fate, and everything that happens to you starts by being you. Rereading, we suffer the anguish of beholding the phases that lead to Emmas self-destruction. That anguish multiplies despite Flauberts celebrated detachment, partly because of his uncanny skill at suggesting how many different consciousnesses invade and impinge upon any single consciousness, even one as commonplace as Emmas. Emmas I is an other, and so much the worse for the sensual apprehensiveness that finds it has become Emma. Whenever Emma is seen in purely sensuous terms, Flaubert speaks of her with a delicate, almost religious feeling, the way Mann speaks of Aschenbach. Flaubert punished himself harshly, in and through Emma, by grimly mixing in a poisonous order of provincial social reality, and an equally poisonous order of hallucinated play, Emmas fantasies of an ideal passion. The mixing in is cruel, formidable, and of unmatched aesthetic dignity. Emma has no Sublime, but the inverted Romantic vision of Flaubert persuades us that the strongest writing can represent ennui with a life-enhancing power. Flaubert despised realism and said so over and over throughout his life; he loved only the absolute purity of art. Madame Bovary has little to do with realism, and something to do with a prophecy of impressionism, but in a most refracted fashion. All of poor Emmas moments are at once drab and privileged. At moments of more overpowering sensuality there even emerges a â€Å"formula† for Emmas sensual intensities, a characteristic style of sensation which, as we know from Flauberts other works, wasnt invented for Emma alone but rather seems to be a basic formula for Flaubertian sensation in general. Sexuality in Flaubert is frequently expressed in terms of a rippling luminosity. â€Å"Here and there,† Flaubert writes as part of his description of Emmas first happy sexual experience (with Rodolphe in the forest near Yonville), â€Å"all around her, in the leaves and on the ground, patches of light were trembling, as if humming-birds, while in flight, had scattered their feathers† (Flaubert 56). Much later, as she lies alone in bed at night enjoying fantasies of running away with Rodolphe, Emma imagines a future in which â€Å"nothing specific stood out: the days, all of them magnificent, resembled one another like waves; and the vision [cela] swayed on the limitless horizon, harmonious, bluish, and bathed in sun† (Flaubert 94). A world heavy with sensual promise (and no longer blindingly illuminated by sexual intensities) is, in Flaubert, frequently a world of many reflected lights blurred by a mist tinged with color.

Sunday, October 13, 2019

Plan for Employees in Small Business

Plan for Employees in Small Business Dairy store Introduction Our business is small business type in the New Zealand most of the business is small type and our business name is Kumars dairy. In the dairy store we can buy the so many different products in the one roof. As small operators, they cannot offer bulk discounts as compare to supermarket. To run this business they hire the staff. As I owner in this company I have to hire manager, customer service, check out service, accounting and other staff. Location- I open my Kumars diary shop near the summit drive, Mt Albert because in this place there is no any dairy store in this location and we can attract so many people. Service and product- In our Kumars dairy we can provide different product like milk, eggs, dairy products, perishables, newspapers, lotto and so on. We can also give the customer service as well as top up mobile and At hop card. Reason for this business- I open this business because in this store we can buy the anything in the one roof. To help this business we can make new friends and also make more money. I agree in this era so many people prefer super market I know but when they forget to buy something from supermarket then they prefer dairy store rather then again visit to the super market. In this small business we can easily make more money. Capability- As I manage this dairy store I have ability to choose the staff which person we need this company and which place. I also manager the all staff. I also trained the staff under my supervision. I also know about the new technology and how to use this technology. Setup the business- To open this business firstly I need to calculate the budget to open the dairy store, if I have dont sufficient fund to open my store then I go to the bank and apply the business loan to build our new business as well as I also find the place for lease and suppliers. Opening-closing (timing) Days Mon Tues Wed Thus Fri Sat Sun Opening and closing 7:00 AM- 9:00 PM 7:00 AM- 9:00PM 7:00 AM- 9:00 PM 7:00 AM- 9:00 PM 7:00 AM- 9:00 PM 7:00 AM- 9:00 PM 10:00 AM- 5:00 PM Working hour of employees Fulltime and part-time worker Part time- 20 hour Full time 40 hour Casual worker-12 hour Roster (timing) Staff Mon Tues Wed Thus Fri Sat Sun owner 9 toÂÂ   9 9 to 9 9 to 9 9 to 9 9 to 9 9 to 9 Manager 7 to 7 7 to 7 8 to 9 7 to 9 7 to 9 10 to 5 Labour (full time) 7 to 9 7 to 9 7 to 9 7 to 9 7 to 9 7 to 9 Labour (Part time) 7 to 9 10 to 5 Responsibility and Accountability Staff Responsibility Accountability Owner(kartikey) Give the pay in time Dont dominate other staff members Manager(Hootz) Manager responsibilities are mange the roaster and supervise the entire staff member. Manager Accountabilities do not dominate other workers and always provide the good customer service. Fulltime(Amrit) Mange the checkout service and other work Give the customer service Part-time(lovish) Fill the all stuff Be in time Holidays and leave wages Holidays are: New Years Day January, Sunday 1st (observed Tuesday 3rd) Day after New Years Day January, Monday 2nd Wellington Anniversary January, Monday 23rd Auckland Anniversary January, Monday 30th Nelson Anniversary January, Monday 30th Waitangi Day February, Monday 6th Taranaki Anniversary March, Monday 13th Otago Anniversary March, Monday 20th Daylight Saving ends April, Sunday 2nd Good Friday April, Friday 14th Easter Monday April, Monday 17th Easter Tuesday April, Tuesday 18th Southland Anniversary April, Tuesday 18th ANZAC Day April, Tuesday 25th Queens Birthday June, Monday 5th Daylight Saving starts September, Sunday 24th South Canterbury Anniversary September, Monday 25th Hawkes Bay Anniversary October, Friday 20th Labour Day October, Monday 23rd Marlborough Anniversary October, Monday 30th Canterbury Anniversary November, Friday 17th Chatham Islands Anniversary November, Monday 27th Westland Anniversary December, Monday 4th Christmas Day December, Monday 25th Boxing Day December, Tuesday 26th (holiday) Hours and wages Type of minimum wage Per hour 8 hour day 40 hour week 80 hour fortnight Adult $15.25 $122.00 $610.00 $1,220.00 Starting-out $12.20 $97.60 $488.00 $976.00 Training $12.20 $97.60 $488.00 $976.00 (wages ) Leaves and Equal Wages Rise to pay for equivalent work is the idea of work rights that people in a similar work environment be given equivalent pay. It is most regularly utilized as a part of the setting of sexual separation, in connection to the sex pay crevice. Level with pay identifies with the full scope of installments and advantages, including essential pay, non-pay installments, rewards and remittances. A few nations have moved quicker than others in tending to the issue. Since President John F. Kennedy marked the Equal Pay Act of 1963, it has been unlawful in the United States to pay men and ladies working in a similar place diverse pay rates for comparable work. Â   Â   Health and safetyÂÂ   Equal Employment Opportunities Gender equality In this statement company cannot discrimination toward the staff members because in this type of business all staff members are same. In the New Zealand business nobody discriminated in the level of wages because they have right gender equality. Collective agreement Collective employment agreements are agreements between employers and registered unions that cover employees in the employers workplace. Collective employment agreements must: Be in composing Be marked by businesses and unions that are gatherings to the understanding Have a scope condition expressing the work that the understanding spreads Incorporate a plain dialect clarification of how to deal with any business relationship issues, including the 90-day time frame For bringing an individual grievance Incorporate a statement expressing how the understanding can be changed Incorporate an expiry date or express an occasion that will mean the assertion lapses Incorporate an arrangement that follows the Holidays Act 2003 necessity for workers to be paid in any event time and a half For work on open occasions Much of the time, incorporate an arrangement expressing how workers will be secured if the business is sold, exchanged or contracted out. (collective) Individual agreement Every representative must have a composed work assention. The assention can be either an individual understanding or an aggregate assention. An singular business understanding doesnt need to be marked by the business and worker yet it ought to be. There are a few things that must be in your work assention and different things that are ordinarily in business understandings however dont need to be, for example, your notice period. Minimum rights, (for example, the lowest pay permitted by law and yearly occasions) are legitimate prerequisites and apply regardless of the possibility that theyre not in the business understanding. Your business assention cant decrease these or exchange them off for different things. Employers are required to keep a duplicate of the work assention. The business must keep a proposed assention regardless of the possibility that the representative hasnt marked it. Workers are qualified for a duplicate of their concurrence on demand. The sort of business understanding a worker is on may rely on upon regardless of whether they are a union part. It is the representatives decision whether they join a union, and a business cant undo impact their decision. On the off chance that a worker joins a union, they will be secured by the important aggregate assention, if there is on. (https://employment.govt.nz) Employment disputes Indeed, even the best-run business must be set up to manage work question. A representative may have a conflict with a manager, question an execution assessment or trust that organization arrangements are as a rule unjustifiably upheld. While a few nations have work courts to determine such debate, in the United States, bosses must discover approaches to determine these issues outside the courts. Effectively arranging a work debate brings about all sides feeling they have been tuned in to and judged reasonably. Negotiation Transaction is by all accounts the favoured basic leadership system when representatives are looking for independently custom fitted arrangements, for example, changes in accordance with travel and work routines. Mediation With the help of Mediation, both sides in a question take a seat with an outsider facilitator to examine the circumstance and attempt to achieve an answer. The facilitator, or middle person, has no interest in the result of the issue, and stays unbiased is called Mediation. Adjudication Adjudication is a legal term that refers to the process of hearing and settling a case. It usually represents the final judgment or pronouncement in a case that determines the required course of action in reference to the issue presented. Adjudication can also refer to the process of validating an insurance claim as well as a decree in the bankruptcy process between the defendant and the creditors. (www.investopedia.com)Follow us: Investopedia on Facebook ALLOCATION AND EVALUATION OF WORK Evaluation are generally done on more than one occasion a year, however you might need to plan a registration with new workers prior, to ensure theyre settling in well. Setting up an evaluation You should to: give your representative time to get ready by booking the meeting no less than two or three weeks ahead of time book a private meeting place where you wont be hindered request that your representative get ready reactions to inquiries like: how well they believe theyre doing in their employment which parts of their employment theyre doing admirably and where they think they could progress regardless of whether they require any gear or preparing to help in their part how they feel about their occupation and the organization what they would change on the off chance that they could? do your own readiness survey: your representatives set of working responsibilities your notes from past audits execution pointers (deals or generation figures, letters from fulfilled clients, or different measurements). get criticism from different workers, partners or key clients set up your representative for extreme inquiries in the event that theyre not performing, caution them that youll have to talk about why certain objectives or targets werent met and welcome them to go to the meeting with conceivable arrangements. (www.business.govt.nz) Responsibilities of Manager The manager responsibilities in the business are very important because without manager business cannot be run. Manager is the root of organization. He set the all roaster and manage the all staff member as well as he give the order to all the staff what you do or not today work. ÂÂ   (http://thebizmanagementguide.com/responsibilities-of-a-manager-in-business-management/) Responsibilities of Employees Employees responsibilities are be on time, good customer service last but not a least he should be prepare know about the first aid box. Always good behaviour with customers and staff fellows. (http://www.libertyshoes.com/aboutus/social-responsibility) Job description of dairy (careercoverletter)

Saturday, October 12, 2019

Euthanasia Essay -- Philosophy, Immanuel Kant

Euthanasia is an action that result in the death of a person. There are four types of euthanasia, such as voluntary active euthanasia, nonvoluntary active euthanasia, voluntary passive euthanasia, and nonvoluntary passive euthanasia. Among the four types of euthanasia, voluntary active euthanasia or VAE is the most controversial ethical issue in the United States. It is the killing of a competent patient who decided to end his/her suffering by ending his/her life with the help of the physician. VAE is illegal in the Unites States; however, it is morally just. Voluntary active euthanasia is legitimately moral on the basis of Immanuel Kant’s human dignity, the utilitarian’s Greatest Happiness Principle, and James Rachel’s view of active euthanasia. According to Immanuel Kant, a person has dignity that makes him autonomous. Thus, the decision of the autonomous patient to die has intrinsic value. Because patients are rational agent, they are able to make their own decision based on reason. A rational patient will reason that if continued existence is full of suffering and no-hope for better well-being, therefore, the best option is to discontinue his/her life to save him/herself from that future condition. It is the patient’s approach to manage his/her own life. Dan W. Brock is right in his article â€Å"Voluntary Active Euthanasia† when he said that, â€Å"self-determination [or autonomy] has fundamental value†¦ [because]†¦ individual [can] control the manner, circumstances, and timing of their dying and death† (75). The dignity of the patient lies in their â€Å"capacity to direct their lives† (Brock 75). According to Stephen G. Potts, a patient might seek euthanasia for the benefits of other people (79). In his argument against VAE, the p... ...uffer. The voluntary active euthanasia is legitimately moral. It is morally right for a person to seek euthanasia because it is their freedom or autonomy to control their own lives. It ends the suffering of the patient without harming other people. Furthermore, it prevents the person to suffer by giving him/her lethal injection or medication that prevents a person to die slowly with pain. On the other hand, the arguments against euthanasia are not sound. A thorough assessment will protect patient who request euthanasia for the benefits of others. A patient who seek for euthanasia does not use him/herself as means, but as ends to respect his/her own humanity. Furthermore, God as a benevolent will not allow a person to suffer which endorse the purpose of euthanasia – to end suffering. Therefore, voluntary active euthanasia should be legalized in the United States. Euthanasia Essay -- Philosophy, Immanuel Kant Euthanasia is an action that result in the death of a person. There are four types of euthanasia, such as voluntary active euthanasia, nonvoluntary active euthanasia, voluntary passive euthanasia, and nonvoluntary passive euthanasia. Among the four types of euthanasia, voluntary active euthanasia or VAE is the most controversial ethical issue in the United States. It is the killing of a competent patient who decided to end his/her suffering by ending his/her life with the help of the physician. VAE is illegal in the Unites States; however, it is morally just. Voluntary active euthanasia is legitimately moral on the basis of Immanuel Kant’s human dignity, the utilitarian’s Greatest Happiness Principle, and James Rachel’s view of active euthanasia. According to Immanuel Kant, a person has dignity that makes him autonomous. Thus, the decision of the autonomous patient to die has intrinsic value. Because patients are rational agent, they are able to make their own decision based on reason. A rational patient will reason that if continued existence is full of suffering and no-hope for better well-being, therefore, the best option is to discontinue his/her life to save him/herself from that future condition. It is the patient’s approach to manage his/her own life. Dan W. Brock is right in his article â€Å"Voluntary Active Euthanasia† when he said that, â€Å"self-determination [or autonomy] has fundamental value†¦ [because]†¦ individual [can] control the manner, circumstances, and timing of their dying and death† (75). The dignity of the patient lies in their â€Å"capacity to direct their lives† (Brock 75). According to Stephen G. Potts, a patient might seek euthanasia for the benefits of other people (79). In his argument against VAE, the p... ...uffer. The voluntary active euthanasia is legitimately moral. It is morally right for a person to seek euthanasia because it is their freedom or autonomy to control their own lives. It ends the suffering of the patient without harming other people. Furthermore, it prevents the person to suffer by giving him/her lethal injection or medication that prevents a person to die slowly with pain. On the other hand, the arguments against euthanasia are not sound. A thorough assessment will protect patient who request euthanasia for the benefits of others. A patient who seek for euthanasia does not use him/herself as means, but as ends to respect his/her own humanity. Furthermore, God as a benevolent will not allow a person to suffer which endorse the purpose of euthanasia – to end suffering. Therefore, voluntary active euthanasia should be legalized in the United States.

Friday, October 11, 2019

“The Other Side of Eden” by Brody

â€Å"The Other Side of Eden is directly based in Brody’s experience when he lived and leaned from Aboriginal Elders. Actually the book touches the question of American Aboriginal cultures and provides new anthropological perspectives to them. The author discusses the Canadian Aboriginal cultures such as Gitxsan, Dunne-za and Inuit. Brody challenges general anthropological assumptions concerning hunter-gathers societies. The book is divided into six chapters headed: language, creation, time, words, gods, and mind.The author tries to counter the idea that Aboriginal hunter-gatherers are not nomadic and provides evidence of their being agricultural culture. It is interesting to notice that Brody’s style of writing is highly figurative and has strong relation to his previous works on the same topic. The book is written from legal transcripts, from field notes and from the memory of the past years. The book is written for academy to honor the memory of lives shared by Brod y. (Brody 2000)It is necessary to mention that in his book the author employs new approach aimed at deconstructing the â€Å"hunter-gatherer trope†. Therefore the author collected and revisited field notes as well as historical documents. The legal transcripts are brought from the ethnographical link. It is known that Brody conducted original researches to find more evidence for the book. Brody calls for recognition respect of â€Å"hunter-gatherer societies† in his book as they preserve their land compared with the â€Å"agriculturalist transformations†. (Brody 2000)While many authors tend to limit the political associations suggested by ancestors of Aboriginal cultures in USA and to maintain the ecological integrity, Brody makes an attempt to overcome those limits. It is apparent that he is not interested in natural ecology, because he strongly deconstructs the myth tat â€Å"indigenous systems that existed before contact were maladaptive to their various env ironments†. He provides the evidence that those Aboriginal cultures are unable to successfully adapt to economic development as well as natural resource development – they wouldn’t understand why and how to use oil and gas, for example.Nevertheless, the book has some negative moments. For example, Brody appeared to be unsuccessful in explaining nomadic and sedentary economic systems. Therefore it is possible to suggest that the author demonstrate a certain limit in his researching and writing from â€Å"outside one's own culture†. (Brody 2000) The author prefers to use the first person in his telling as if he is sitting nearby and leads the original conversation. However, the author is invisible hand in the book and his narrative moves readers further.It is noted that â€Å"the Other Side of Eden† is likely to be work-narrative or travel-narrative of his life and of interfaces with Aboriginal Elders. The author definitely challenges modern ideas and provides evidence that Aboriginal peoples weren’t historically wasters, because according to author â€Å"nothing is wasted†. The author convincingly demonstrates that problems of modern environment don’t result from actions of sedentary â€Å"hunter-gatherers societies†.The reason of those problems is globalization of agriculturalism which is considered nomadic and destructs environmental processes. (Brody 2000) In conclusion it is necessary to provide personal evaluation of the book. It is necessary to note that â€Å"The Other Side of Eden† is a real challenge to anthropological classification of so-called â€Å"hunter-gatherer†. The writing of the author seems authoritative, though Brody is respected by academics. In principle the book is worth for scholars and critics as well as for students and artists.Brody’s evidence provided in the book has strong and weak point. The strength of the boo is that author is not afraid of implem enting new assumptions and ideas and he is ready to counter existed stereotypes, whereas the weak moment is that author appears to be unable to provide proper explanation of some economic systems. Therefore the book undergoes both approval and critique. (Brody 2000) References Brody, H. (2000). The Other Side of Eden: Hunters, Farmers, and the Shaping of the World. Vancouver: Douglas & McIntyre.

Thursday, October 10, 2019

Cultural Difference between Ancient Egypt and Ancient China Essay

The Cultural Development of ancient Egyptians and ancient Chinese civilizations were fairly similar but were different on certain ideas. From the way historians looked at the number of gods/goddesses each civilization worshipped, to the inventions and tools the craftsman made to make life less difficult shows the similarity of the two civilization. Both couture’s buried their dead with items of value, practiced ancestor worship, had elaborate systems of Bureaucratic systems of administration and, had rudimentary concepts of Mathematics and Medicine. Ancient Chinese religion based upon Confucianism. Both Taoism and Confucianism began at about the same time, around the sixth century B.C.E. China’s third great religion, Bu. The religion of Ancient Egypt was a polytheistic (many gods) religion with one short period of monotheism (one god). Their religion hosted about 700 different gods and goddesses. Despite the similar concepts of the 2 civilization ancient Chinese: In Egypt, people were buried with thought to preservation, as they believed that the dead would be able to use their bodies in the afterlife. Chinese burial style depended on the province as well as the main religion of the person. But both civilizations were polytheistic (belief in many gods). Ancient Egypt belief system relied heavily on the tales of the many deities that they worshiped. In Ancient Egypt, it was believed that, when a Pharaoh passed away, he was met with many tests. If successful, the Pharaoh would ascend and become the sun god, Ra. However ancient Chinese belief system relied on three major religions: Taoism, Confucianism, and Buddhism. Taoism was founded during the Zhou Dynasty in the 6th century by Lao-Tzu. The idea of Yin and Yang comes from Taoism. They believed that everything in nature has two balancing forces called Yin and Yang. Confucianism was born in 551 BC. Confucius was a philosopher and thinker. Confucius’ teachings focus on treating others with respect, politeness, and fairness. He thought that honor and morality were important qualities, family was important, and honoring one’s relatives was required. Buddhism was based on the teachings of Buddha. Buddha was born in Nepal, just south of China, in 563 BC. Buddhists believe in a â€Å"rebirth† of the self, and the concept named Karma (all actions have consequences). What makes these two civilizations similar, Egypt and China had similar governments in which they were both monarchies. Both ancient Chinese and ancient Egypt made tools and technology to improve their lives, and make everyday tasks easier. Also both civilizations also required an irrigation system to help regulate and utilize the nearby rivers’ sources. However, this is where the similarities of technology end. Egyptians focused primarily on the afterlife. They built grand pyramids as burial sites and afterlife protection for Pharaohs and important nobles. The Chinese spent their efforts building roads for easier trade and canals for efficient, improved farming. Ancient Egypt and ancient Chinese used paper. China and Egypt are also similar in the fact that they all took use of bronze metallurgy. But although they both used bronze, China was better adapted to it and benefitted more from it. Egypt was slow to develop the use of bronze, and the high cost didn’t allow them to use it much. Ancient Chinese made paper (Papyrus- a tall plant that is like grass and that grows in marshes especially in China). Ancient Egypt are known for their pyramids. The size, design, and structure of the pyramids reveal the skill of these ancient builders. The pyramids were great monuments and tombs for the kings. The Egyptians believed that a king’s soul continued to guide affairs of the kingdom even after his death. To ensure that they would continue to enjoy the blessings of the gods, they preserved the pharaoh’s body through the mummification process. They built the pyramids to protect the pharaoh’s body; the pyramid was a symbol of hope, because it would ensure the pharaoh’s union with the gods. Ancient Chinese rich people had fancier houses, and people also built fancy temples and palaces. All ancient Chinese architecture was built according to strict rules of design that made Chinese buildings follow the ideas of Taoism or other Chinese philosophies. The design idea was that buildings should be long and low rather than tall – they and symmetry: both sides of the building should be the same, balanced, just as Taoism emphasized balance. Both Ancient Egypt and Ancient Egypt were both river civilizations that faced the challenge of flooding of their nearby rivers, which made irrigation systems and tracking floods important. While researching ancient Chinese and ancient Egypt I saw that each civilization had the same ideas but they took their prior knowledge and bulled on it, in different ways. Based on this evidence and facts I gathered I conclude that ancient Egypt and ancient China are the strongest and longest lasting civilizations because of their organization. Also since each civilization’s location was closed off, intruding and trying to conquer weren’t a major issue. While writing this paper I learned that with each civilization’s advanced tools and inventions it impacted everything and influenced all the technology we have today.

A Game of Thrones Chapter Forty-four

Sansa He wouldn't send Ser Loras,† Sansa told Jeyne Poole that night as they shared a cold supper by lamplight. â€Å"I think it was because of his leg.† Lord Eddard had taken his supper in his bedchamber with Alyn, Harwin, and Vayon Poole, the better to rest his broken leg, and Septa Mordane had complained of sore feet after standing in the gallery all day. Arya was supposed to join them, but she was late coming back from her dancing lesson. â€Å"His leg?† Jeyne said uncertainly. She was a pretty, dark-haired girl of Sansa's own age. â€Å"Did Ser Loras hurt his leg?† â€Å"Not his leg,† Sansa said, nibbling delicately at a chicken leg. â€Å"Father's leg, silly. It hurts him ever so much, it makes him cross. Otherwise I'm certain he would have sent Ser Loras.† Her father's decision still bewildered her. When the Knight of Flowers had spoken up, she'd been sure she was about to see one of Old Nan's stories come to life. Ser Gregor was the monster and Ser Loras the true hero who would slay him. He even looked a true hero, so slim and beautiful, with golden roses around his slender waist and his rich brown hair tumbling down into his eyes. And then Father had refused him! It had upset her more than she could tell. She had said as much to Septa Mordane as they descended the stairs from the gallery, but the septa had only told her it was not her place to question her lord father's decisions. That was when Lord Baelish had said, â€Å"Oh, I don't know, Septa. Some of her lord father's decisions could do with a bit of questioning. The young lady is as wise as she is lovely.† He made a sweeping bow to Sansa, so deep she was not quite sure if she was being complimented or mocked. Septa Mordane had been very upset to realize that Lord Baelish had overheard them. â€Å"The girl was just talking, my lord,† she'd said. â€Å"Foolish chatter. She meant nothing by the comment.† Lord Baelish stroked his little pointed beard and said, â€Å"Nothing? Tell me, child, why would you have sent Ser Loras?† Sansa had no choice but to explain about heroes and monsters. The king's councillor smiled. â€Å"Well, those are not the reasons I'd have given, but . . . † He had touched her cheek, his thumb lightly tracing the line of a cheekbone. â€Å"Life is not a song, sweetling. You may learn that one day to your sorrow.† Sansa did not feel like telling all that to Jeyne, however; it made her uneasy just to think back on it. â€Å"Ser Ilyn's the King's Justice, not Ser Loras,† Jcyne said. â€Å"Lord Eddard should have sent him.† Sansa shuddered. Every time she looked at Ser Ilyn Payne, she shivered. He made her feel as though something dead were slithering over her naked skin. â€Å"Ser Ilyn's almost like a second monster. I'm glad Father didn't pick him.† â€Å"Lord Beric is as much a hero as Ser Loras. He's ever so brave and gallant.† â€Å"I suppose,† Sansa said doubtfully. Beric Dondarrion was handsome enough, but he was awfully old, almost twenty-two; the Knight of Flowers would have been much better. Of course, Jeyne had been in love with Lord Beric ever since she had first glimpsed him in the lists. Sansa thought she was being silly; Jeyne was only a steward's daughter, after all, and no matter how much she mooned after him, Lord Beric would never look at someone so far beneath him, even if she hadn't been half his age. It would have been unkind to say so, however, so Sansa took a sip of milk and changed the subject. â€Å"I had a dream that Joffrey would be the one to take the white hart,† she said. It had been more of a wish, actually, but it sounded better to call it a dream. Everyone knew that dreams were prophetic. White harts were supposed to be very rare and magical, and in her heart she knew her gallant prince was worthier than his drunken father. â€Å"A dream? Truly? Did Prince Joffrey just go up to it and touch it with his bare hand and do it no harm?† â€Å"No,† Sansa said. â€Å"He shot it with a golden arrow and brought it back for me.† In the songs, the knights never killed magical beasts, they just went up to them and touched them and did them no harm, but she knew Joffrey liked hunting, especially the killing part. Only animals, though. Sansa was certain her prince had no part in murdering Jory and those other poor men; that had been his wicked uncle, the Kingslayer. She knew her father was still angry about that, but it wasn't fair to blame Joff. That would be like blaming her for something that Arya had done. â€Å"I saw your sister this afternoon,† Jeyne blurted out, as if she'd been reading Sansa's thoughts. â€Å"She was walking through the stables on her hands. Why would she do a thing like that?† â€Å"I'm sure I don't know why Arya does anything.† Sansa hated stables, smelly places full of manure and flies. Even when she went riding, she liked the boy to saddle the horse and bring it to her in the yard. â€Å"Do you want to hear about the court or not?† â€Å"I do,† Jeyne said. â€Å"There was a black brother,† Sansa said, â€Å"begging men for the Wall, only he was kind of old and smelly.† She hadn't liked that at all. She had always imagined the Night's Watch to be men like Uncle Benjen. In the songs, they were called the black knights of the Wall. But this man had been crookbacked and hideous, and he looked as though he might have lice. If this was what the Night's Watch was truly like, she felt sorry for her bastard half brother, Jon. â€Å"Father asked if there were any knights in the hall who would do honor to their houses by taking the black, but no one came forward, so he gave this Yoren his pick of the king's dungeons and sent him on his way. And later these two brothers came before him, freeriders from the Dornish Marches, and pledged their swords to the service of the king. Father accepted their oaths . . . â€Å" Jeyne yawned. â€Å"Are there any lemon cakes?† Sansa did not like being interrupted, but she had to admit, lemon cakes sounded more interesting than most of what had gone on in the throne room. â€Å"Let's see,† she said. The kitchen yielded no lemon cakes, but they did find half of a cold strawberry pie, and that was almost as good. They ate it on the tower steps, giggling and gossiping and sharing secrets, and Sansa went to bed that night feeling almost as wicked as Arya. The next morning she woke before first light and crept sleepily to her window to watch Lord Beric form up his men. They rode out as dawn was breaking over the city, with three banners going before them; the crowned stag of the king flew from the high staff, the direwolf of Stark and Lord Beric's own forked lightning standard from shorter poles. It was all so exciting, a song come to life; the clatter of swords, the flicker of torchlight, banners dancing in the wind, horses snorting and whinnying, the golden glow of sunrise slanting through the bars of the portcullis as it jerked upward. The Winterfell men looked especially fine in their silvery mail and long grey cloaks. Alyn carried the Stark banner. When she saw him rein in beside Lord Beric to exchange words, it made Sansa feel ever so proud. Alyn was handsomer than Jory had been; he was going to be a knight one day. The Tower of the Hand seemed so empty after they left that Sansa was even pleased to see Arya when she went down to break her fast. â€Å"Where is everyone?† her sister wanted to know as she ripped the skin from a blood orange. â€Å"Did Father send them to hunt down Jaime Lannister?† Sansa sighed. â€Å"They rode with Lord Beric, to behead Ser Gregor Clegane.† She turned to Septa Mordane, who was eating porridge with a wooden spoon. â€Å"Septa, will Lord Beric spike Ser Gregor's head on his own gate or bring it back here for the king?† She and Jeyne Poole had been arguing over that last night. The septa was horror-struck. â€Å"A lady does not discuss such things over her porridge. Where are your courtesies, Sansa? I swear, of late you've been near as bad as your sister.† â€Å"What did Gregor do?† Arya asked. â€Å"He burned down a holdfast and murdered a lot of people, women and children too.† Arya screwed up her face in a scowl. â€Å"Jaime Lannister murdered Jory and Heward and Wyl, and the Hound murdered Mycah. Somebody should have beheaded them.† â€Å"It's not the same,† Sansa said. â€Å"The Hound is Joffrey's sworn shield. Your butcher's boy attacked the prince.† â€Å"Liar,† Arya said. Her hand clenched the blood orange so hard that red juice oozed between her fingers. â€Å"Go ahead, call me all the names you want,† Sansa said airily. â€Å"You won't dare when I'm married to Joffrey. You'll have to bow to me and call me Your Grace.† She shrieked as Arya flung the orange across the table. It caught her in the middle of the forehead with a wet squish and plopped down into her lap. â€Å"You have juice on your face, Your Grace,† Arya said. It was running down her nose and stinging her eyes. Sansa wiped it away with a napkin. When she saw what the fruit in her lap had done to her beautiful ivory silk dress, she shrieked again. â€Å"You're horrible,† she screamed at her sister. â€Å"They should have killed you instead of Lady!† Septa Mordane came lurching to her feet. â€Å"Your lord father will hear of this! Go to your chambers, at once. At once!† â€Å"Me too?† Tears welled in Sansa's eyes. â€Å"That's not fair.† â€Å"The matter is not subject to discussion. Go!† Sansa stalked away with her head up. She was to be a queen, and queens did not cry. At least not where people could see. When she reached her bedchamber, she barred the door and took off her dress. The blood orange had left a blotchy red stain on the silk. â€Å"I hate her!† she screamed. She balled up the dress and flung it into the cold hearth, on top of the ashes of last night's fire. When she saw that the stain had bled through onto her underskirt, she began to sob despite herself. She ripped off the rest of her clothes wildly, threw herself into bed, and cried herself back to sleep. It was midday when Septa Mordane knocked upon her door. â€Å"Sansa. Your lord father will see you now.† Sansa sat up. â€Å"Lady,† she whispered. For a moment it was as if the direwolf was there in the room, looking at her with those golden eyes, sad and knowing. She had been dreaming, she realized. Lady was with her, and they were running together, and . . . and . . . trying to remember was like trying to catch the rain with her fingers. The dream faded, and Lady was dead again. â€Å"Sansa.† The rap came again, sharply. â€Å"Do you hear me?† â€Å"Yes, Septa,† she called out. â€Å"Might I have a moment to dress, please?† Her eyes were red from crying, but she did her best to make herself beautiful. Lord Eddard was bent over a huge leather-bound book when Septa Mordane marched her into the solar, his plaster-wrapped leg stiff beneath the table. â€Å"Come here, Sansa,† he said, not unkindly, when the septa had gone for her sister. â€Å"Sit beside me.† He closed the book. Septa Mordane returned with Arya squirming in her grasp. Sansa had put on a lovely pale green damask gown and a look of remorse, but her sister was still wearing the ratty leathers and roughspun she'd worn at breakfast. â€Å"Here is the other one,† the septa announced. â€Å"My thanks, Septa Mordane. I would talk to my daughters alone, if you would be so kind.† The septa bowed and left. â€Å"Arya started it,† Sansa said quickly, anxious to have the first word. â€Å"She called me a liar and threw an orange at me and spoiled my dress, the ivory silk, the one Queen Cersei gave me when I was betrothed to Prince Joffrey. She hates that I'm going to marry the prince. She tries to spoil everything, Father, she can't stand for anything to be beautiful or nice or splendid.† â€Å"Enough, Sansa.† Lord Eddard's voice was sharp with impatience. Arya raised her eyes. â€Å"I'm sorry, Father. I was wrong and I beg my sweet sister's forgiveness.† Sansa was so startled that for a moment she was speechless. Finally she found her voice. â€Å"What about my dress?† â€Å"Maybe . . . I could wash it,† Arya said doubtfully. â€Å"Washing won't do any good,† Sansa said. â€Å"Not if you scrubbed all day and all night. The silk is ruined.† â€Å"Then I'll . . . make you a new one,† Arya said. Sansa threw back her head in disdain. â€Å"You? You couldn't sew a dress fit to clean the pigsties.† Their father sighed. â€Å"I did not call you here to talk of dresses. I'm sending you both back to Winterfell.† For the second time Sansa found herself too stunned for words. She felt her eyes grow moist again. â€Å"You can't,† Arya said. â€Å"Please, Father,† Sansa managed at last. â€Å"Please don't.† Eddard Stark favored his daughters with a tired smile. â€Å"At last we've found something you agree on.† â€Å"I didn't do anything wrong,† Sansa pleaded with him. â€Å"I don't want to go back.† She loved Mng's Landing; the pagaentry of the court, the high lords and ladies in their velvets and silks and gemstones, the great city with all its people. The tournament had been the most magical time of her whole life, and there was so much she had not seen yet, harvest feasts and masked balls and mummer shows. She could not bear the thought of losing it all. â€Å"Send Arya away, she started it, Father, I swear it. I'll be good, you'll see, just let me stay and I promise to be as fine and noble and courteous as the queen.† Father's mouth twitched strangely. â€Å"Sansa, I'm not sending you away for fighting, though the gods know I'm sick of you two squabbling. I want you back in Winterfell for your own safety. Three of my men were cut down like dogs not a league from where we sit, and what does Robert do? He goes hunting.† Arya was chewing at her lip in that disgusting way she had. â€Å"Can we take Syrio back with us?† â€Å"Who cares about your stupid dancing master?† Sansa flared. â€Å"Father, I only just now remembered, I can't go away, I'm to marry Prince Joffrey.† She tried to smile bravely for him. â€Å"I love him, Father, I truly truly do, I love him as much as Queen Naerys loved Prince Aemon the Dragonknight, as much as Jonquil loved Ser Florian. I want to be his queen and have his babies.† â€Å"Sweet one,† her father said gently, â€Å"listen to me. When you're old enough, I will make you a match with a high lord who's worthy of you, someone brave and gentle and strong. This match with Joffrey was a terrible mistake. That boy is no Prince Aemon, you must believe me.† â€Å"He is!† Sansa insisted. â€Å"I don't want someone brave and gentle, I want him. We'll be ever so happy, just like in the songs, you'll see. I'll give him a son with golden hair, and one day he'll be the king of all the realm, the greatest king that ever was, as brave as the wolf and as proud as the lion.† Arya made a face. â€Å"Not if Joffrey's his father,† she said. â€Å"He's a liar and a craven and anyhow he's a stag, not a lion.† Sansa felt tears in her eyes. â€Å"He is not! He's not the least bit like that old drunken king,† she screamed at her sister, forgetting herself in her grief. Father looked at her strangely. â€Å"Gods,† he swore softly, â€Å"out of the mouth of babes . . . † He shouted for Septa Mordane. To the girls he said, â€Å"I am looking for a fast trading galley to take you home. These days, the sea is safer than the kingsroad. You will sail as soon as I can find a proper ship, with Septa Mordane and a complement of guards . . . and yes, with Syrio Forel, if he agrees to enter my service. But say nothing of this. It's better if no one knows of our plans. We'll talk again tomorrow.† Sansa cried as Septa Mordane marched them down the steps. They were going to take it all away; the tournaments and the court and her prince, everything, they were going to send her back to the bleak grey walls of Winterfell and lock her up forever. Her life was over before it had begun. â€Å"Stop that weeping, child,† Septa Mordane said sternly. â€Å"I am certain your lord father knows what is best for you.† â€Å"It won't be so bad, Sansa,† Arya said. â€Å"We're going to sail on a galley. It will be an adventure, and then we'll be with Bran and Robb again, and Old Nan and Hodor and the rest.† She touched her on the arm. â€Å"Hodor!† Sansa yelled. â€Å"You ought to marry Hodor, you're just like him, stupid and hairy and ugly!† She wrenched away from her sister's hand, stormed into her bedchamber, and barred the door behind her.